HeyWire Business Blog

Consumers Like Using Text Messages to Solve Customer Service Issues

http://www.eweek.com/networking/consumers-like-using-text-messages-to-solve-customer-service-issues.html/

A new study shows that three-quarters of consumers said they would rather text with a customer support agent than correspond with them through social media. The majority of U.S. consumers would be likely to text with a live customer support agent, and the same percentage would prefer texting instead of their...

Long Live Text

http://www.1to1media.com/weblog/2014/04/long_live_text.html

In today’s omnichannel world, customers are using multiple touchpoints to connect with organizations they do business with. While the phone was the most common means of customer support a few years ago, this is now sharing space with emails, social media, and text messages.

52 Percent Prefer Text Conversations with Reps Over Current Support Method

CAMBRIDGE, Mass. – April 2, 2014 – HeyWire Business, the leading enterprise mobile messaging service, today announced the results of recent consumer customer support preference study. The survey of more than 700 consumers found that over half of respondents – 52 percent – would be likely to text with a...

Business pros turn to text messaging as an effective tool

http://www.fiercemobileit.com/story/business-pros-turn-text-messaging-effective-tool/2014-03-31

Firms are increasingly using text messaging as an effective business tool that gets people’s attention–both within and outside the office. As noted by FierceMobileIT, Mobile messaging open rates exceed 99 percent and 90 percent of text messages are read within three minutes of being received. In fact, two-thirds of business professionals are using text...